As top brands look to stay ahead of the next trend, they are revisiting their goals for consumer intelligence, pondering the impact of omnichannel, and seeking to put the machines to work. To not only harness all signals and expressions – but also to explore and find insights into what happened and what will happen.
Watch this engaging panel discussion with four brand leaders where we discuss
We dig into the top challenges facing consumer insights and marketing teams, how AI can help, and what the future holds.
This session features four panelists from top brands across various industries for a lively discussion. Moderated by Synthesio’s Allen Bonde - a former Forrester research director and McKinsey consultant.
Director Global Intelligence & Capability
Brown Forman
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Global Insights Manager
Asahi
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Digital Communications
Manager
Fortum
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Head of Digital Analytics
Shell
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Synthesio was acquired by Ipsos in 2018, and remains a standalone Ipsos company. Ipsos was founded in 1975, has 18,000 employees, and is the leader in market research and consumer insights. Combined, Synthesio and Ipsos deliver world-class technology and services for Social Media Intelligence.
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