Our Guide to Reddit

Where Your Consumers Go For Real-Talk

Made famous by r/wallstreetbets, Reddit is exploding in popularity and mystery. More than a craze, however, Reddit represents a corner of the internet where passionate, curious people can speak openly and honestly. Brands looking for original, authentic insights should take heed - the 'front page of the internet' deserves everyone's attention.

In this guide, we'll cover:
  • How Reddit works and what makes it unique
  • Tips for engaging consumers on Reddit
  • The types of consumer insights you can find on Reddit

Insights Provided by Ipsos

IpsosSynthesio was acquired by Ipsos in 2018, and remains a standalone Ipsos company. Ipsos was founded in 1975, has 18,000 employees, and is the leader in market research and consumer insights. Combined, Synthesio and Ipsos deliver world-class technology and services for Social Media Intelligence.

Download the guide here.

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