How Visit Flanders uses Synthesio to Design Powerful Destination Marketing Strategies

Learn how Visit Flanders uses Synthesio's Social Intelligence Suite to spot culture-driven visitors' interests and promote Flanders as an international destination.

Visit Flanders, a Synthesio client since 2014, is an organization committed to promoting the sustainable development of tourism and travel to Flanders and Brussels. Facing traditional Destination Marketing challenges and new difficulties due to the COVID-19 crisis, Visit Flanders used Synthesio's Social Intelligence for data-backed decision-making.

Download our case study to see how Visit Flanders:

Gets a unique understanding of its potential visitors' expectations and travel desires
Turns their research team's insights into action, promoting Flanders as a tourism destination abroad
Monitors crisis effects and spots emerging travel trends

Insights Provided by Ipsos

Synthesio was acquired by Ipsos in 2018, and remains a standalone Ipsos company. Ipsos was founded in 1975, has 18,000 employees, and is the leader in market research and consumer insights. Combined, Synthesio and Ipsos deliver world-class technology and services for Social Media Intelligence.