We’re delighted to present the latest edition of the Ipsos Earth Day report. 

This 2024 issue (our fourth) is based on a 33-country survey conducted by Ipsos on its Global Advisor platform. We interviewed over 24,000 people between 26 January and 9 February.

Explore the results and discover:

• How conviction on climate change action is on the wane
• Why beliefs lag behind climate reality
• How a sense that it’s too late to take action on climate change is particularly strong among young men
• Despite some optimism, how views are mixed on the economic impact and affordability of transitioning fossil fuels
• Who people think should pave the way for climate action
• What are the leading motivators globally that could spur more climate action by individuals

Our report presents the findings over time and by country, alongside full details of the methodology.

To find out more about Ipsos' views on ESG visit our website.