The traditional success story has always carried assumptions about what a “successful” life should look like: a linear career, a married couple, children, a home of your own, growing wealth and a comfortable retirement. It’s a remarkably narrow blueprint for something as personal as a successful life.
And today, that blueprint is being challenged from multiple directions. Canadians are forming families, relationships and communities in more varied ways. Homeownership is harder to reach. Careers are less predictable. Starting a family can feel financially daunting. And younger generations, in particular, are often described as rewriting the rules—prioritizing flexibility over advancement, experiences over possessions, and living now over saving everything for someday.
But what is really changing? Are Canadians rejecting an outdated definition of success? Are they creating more expansive ones? Or are they simply getting better at wanting what they believe they can actually have? Those questions sit at the heart of the Canadian edition of What the Future: Success.
Drawing on new Ipsos research, fresh new thinking from our Strategy3 Trends & Foresight team, and conversations with business leaders and innovators across Canada, we’re looking beyond what success means today to explore where it could be heading next. Join us on December 3 as we examine the signals of change emerging across generations and life stages, the forces accelerating them, and what they could mean over the next five to ten years. Is the traditional success scorecard disappearing, evolving—or fragmenting into many different versions of a life well lived? And what happens as other currencies like security, agency, achievement, wellbeing, connection and experience compete for its place?
Expect to hear more about:
- Does the Canadian Dream still work? Which traditional markers of success will endure—and which could lose their hold?
- When Canadians say they don’t want the traditional path, how much is choice—and how much is necessity?
- Could experiences, health, time, autonomy and connection increasingly become measures of success in their own right?
- If traditional status symbols lose their power, what will signal that you’ve “made it” next?
- And perhaps most provocatively: Do Canadians still believe that sacrificing today will produce a better tomorrow?
Speakers:
|
Diane Ridgway-Cross |
Rama Zuñiga |
Fernando Aloise |
Additional speakers to be announced |
The traditional success story has always carried assumptions about what a “successful” life should look like: a linear career, a married couple, children, a home of your own, growing wealth and a comfortable retirement. It’s a remarkably narrow blueprint for something as personal as a successful life.
And today, that blueprint is being challenged from multiple directions. Canadians are forming families, relationships and communities in more varied ways. Homeownership is harder to reach. Careers are less predictable. Starting a family can feel financially daunting. And younger generations, in particular, are often described as rewriting the rules—prioritizing flexibility over advancement, experiences over possessions, and living now over saving everything for someday.
But what is really changing? Are Canadians rejecting an outdated definition of success? Are they creating more expansive ones? Or are they simply getting better at wanting what they believe they can actually have? Those questions sit at the heart of the Canadian edition of What the Future: Success.
Drawing on new Ipsos research, fresh new thinking from our Strategy3 Trends & Foresight team, and conversations with business leaders and innovators across Canada, we’re looking beyond what success means today to explore where it could be heading next. Join us on December 3 as we examine the signals of change emerging across generations and life stages, the forces accelerating them, and what they could mean over the next five to ten years. Is the traditional success scorecard disappearing, evolving—or fragmenting into many different versions of a life well lived? And what happens as other currencies like security, agency, achievement, wellbeing, connection and experience compete for its place?
Expect to hear more about:
- Does the Canadian Dream still work? Which traditional markers of success will endure—and which could lose their hold?
- When Canadians say they don’t want the traditional path, how much is choice—and how much is necessity?
- Could experiences, health, time, autonomy and connection increasingly become measures of success in their own right?
- If traditional status symbols lose their power, what will signal that you’ve “made it” next?
- And perhaps most provocatively: Do Canadians still believe that sacrificing today will produce a better tomorrow?
Speakers:
|
Diane Ridgway-Cross |
Rama Zuñiga |
Fernando Aloise |
Additional speakers to be announced |
